Optimising your site is essential but it will count for nothing if the search engines do not come calling. So how do we attract them?
You could use the standard way by submitting to the engines.
You could also submit to a directory - the grandpa being DMOZ, but there is another quicker way.
At the moment Google has a ferocious appetite for blogs so why not start one.
I will tell you more in later posts but suffice to say this blog attracted Google (and Yahoo) a couple of days after I started posting and the bot then flowed through to sites I had linked to.
Blogs are Google content candy at the moment and it loves content.
This is one of a series of four articles: