Ebusiness4all Blog
Discussions on the evolving online world
January 29th, 2006

Overcoming problems verifying your Google sitemap

As Google states “Google Sitemaps is an easy way for you to submit all your URLs to the Google index and obtain detailed reports about the visibility of your pages on Google”

This is obviously a significant advantage for a webmaster running a search engine optimiation program on their site. Information direct from Google on how the site has been crawled and where the problems are.

Unfortunately for you to access the full information Google needs to verify that you are the operator of the site and this is not always easy although there is a simple solution.
Read the rest of this entry »

January 16th, 2006

Google discloses adsense revenue share

Google adsense revenue is 78.5 percent of advertisers payments according to an article in the New York Times today, 16 January.

This is hot news as Google has not been keen to disclose adsense commission structures before and this has held back some sites from participating in the program. The costs of Internet Marketing with Pay Per Click programs is known but why join the publishing club when you have no idea of what the rewards will be and whether you will be fairly remunerated.

The article further states Read the rest of this entry »

January 15th, 2006

Google sitemaps, will they replace blog and ping

Google sitemaps are google’s way to allow a webmaster to submit all their siteURLs to the Google index and be able to view detailed reports about the visibility of their website pages on Google.

Further to this the sitemaps can be updated and keep Google aware of all the pages in the site and, most importantly, when changes are made to specified pages to help improve the efficiency of the Google visits to the site and subsequent indexing.  The goal is to improve your search engine optimisation activities.

In the last few years Read the rest of this entry »

January 12th, 2006

Why comment and trackback don’t help for link popularity

Link popularity flows from the number and quality of sites that link to you. The link value can be further enhanced by the anchor text used and the use of keywords in the anchor text is better still.

Insertion of your url in comments and trackback is regularly suggested for link popularity improvement in the blog world but I fear that this is out of date advice.

Following previous abuse of this opportunity Read the rest of this entry »

January 3rd, 2006

Generating articles for link popularity

Link popularity is a measure of how many sites link to your site. This positively influences your search engine ranking in the natural search results.

So the question is how can you encourage other sites to link to you?

If you have a site with rich functionality and excellent content this may happen naturally but when you start out you have no online status and hence no queue of sites wanting to link to you. Read the rest of this entry »